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Keys to being successful in marketing analytics (06:37)
Keys to being successful in marketing analytics (06:37)
Keys to being successful in marketing analytics (06:37)
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Course Content
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1.00 Corp Finance & FP&A Careers
2 Topics
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1.01 Corporate Finance Jobs and Org Chart
1.02 Corporate Finance and FP&A Salaries and Career Path
2.00 Finance & Accounting Foundations
16 Topics
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2.01 Accounting Introduction & Accounting Equation
2.02 Journal Entries & Accounting Basics
2.03 The Income Statement Explained
2.04 The Balance Sheet Explained
2.05 The Cash Flow Statement Explained
2.06 General Ledgers, Subledgers, other systems
2.07 Depreciation
2.08 Time Value of Money
2.09 Discounted Cash Flows
2.10 Working Capital
2.11 Cash & Liquidity
2.12 A/R Overview – What is Accounts Receivable
2.13 A/P
2.14 Inventory and Inventory Management
2.15 Supply Chain / Manufacturing Finance Fundamentals
2.16 Standard Costing & Costing Materials
3.00 Budgeting – Annual Operating Plan
6 Topics
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3.01 Annual Operating Plan or Annual Budget Overview
3.02 Budgeting Process – methods, calendar, assumptions, and more
3.03 Sales & Production Budget
3.04 COGS, SG&A, Cap-Ex Budget
3.05 Budget Financials and Budget Presentation
3.06 Budgeting best practices
4.00 Forecasting
5.00 Reporting
6.00 Close & Consolidation
7.00 Financial Analysis
8.00 Data Analytics & Technology
9.00 Modeling / Commercial
10.00 Strategy
11.00 Operations
12.00 Leadership
13.00 Career Management
14.00 Finance / Treasury / Tax
15.00 Accounting / Controls / Risk
16.00 M&A and Due Diligence
17.00 Industry Specific – service, retail, manufacturing, etc.
18.00 Projects / Process / Simplifying and Streamlining
19.00 Soft skills – communication, etc.
